A Good Fit

Drew McLellan writes,
"Most bad customers are not really bad customers. They’re just bad customers for you. They’re a bad fit. And it’s your fault. Many businesses don’t want to miss out on any sales opportunity, so they say they can do everything. They don’t want to define themselves and risk losing a customer. So the poor customers are out there trying to comparison shop and everyone looks the same. So they take a stab at it and sometimes they guess wrong. Which means you have a bad customer on your hands."
That is true for vaguely named funeral services to pet stores to restaurants. I know it is true for universities because we often get students who ought to have gone somewhere else to study something else, something fulfilling and right for them.

Is it not also true for churches? Do we not often think we'd like each person through the door to stick around, to become part of things, to like us? Sometimes they are comparison shopping. They should keep looking until they find the right faith community where they can connect and grow. If our expression of a faith community is not right for them, we should not want them to stay with us. It's not good for them, for us or for the Church overall.

Whether it is government, business, or church, ugly things result from having the wrong people in the wrong places.


Funny business names:

Juan More Taco ~ Taqueria in Fremont, CA
A Den of Antiquity ~ Ashville, North Carolina
Board to Death ~ Surfer Store
Curl Up & Dye ~ Hair Salon
Dirty Dogs Done Dirt Cheap ~ A Mobile Dog Grooming Service
Boxwell Brothers Funeral Directors ~ in Texas
Salt and Battery ~ Fish and Chips, Brisbane, Australia
Wok N Roll ~ Multiple Locations across the US
Cyclepath ~ Bicycle Store, Hayward & San Mateo, CA
Know Knew Books ~ Used Book Store, Palo Alto, CA

Interesting church names:

Winding Way Church of Christ, Carmichael, CA
("straight is the gate and narrow is the way that leads to life," Mat. 7:14)

Greater Evangelistic Cathedral Church of Our Lord Jesus Christ of the Apostolic Faith, Incorporated, Vineland, NJ (14 words! Put that on a letter head or URL!)

They say it is good to shop around:

Sears United Methodist Church, Sears, MI
Roebuck Plaza United Methodist Church, Birmingham, AL
WARD United Methodist Church, Canton, PA
Safe Way Baptist Church, Duncanville, TX
Avis United Methodist Church, Avis, PA
Goodrich United Methodist Church, MI

Comments